Over the years, Laoness Izasha has steadily built up a characteristically quality sound featuring some of the freshest reggae voices and most talented contemporary producers and engineers in the industry. She specializes in seeking out champion vocalists, lyricists and riddim builders - diamonds in the rough who deliver nothing but heavyweight riddims and positive vibrations to all nations.
The first release, "Singles one" by jah zohar came in december 2012 and since then the label has gone from strength to strength with 16 releases under the belt featuring various advancing roots reggae stars such as island rose (streets of gold), kyri roots (roaring lion) and chaddy royal (universoul rebel). 8 of those releases have made the juno roots reggae/dub recommendations charts.
Roots empress, island rose secured concert openings for warrior king and the wildfire festival(usa) with the legendary don carlos headlining as well as a release due on mcpullish "Shepherd" riddim with chezidek and tippa irie to name a couple collaborators. She is now the lead singer of her own band, island rose and the vibrashens who perform regularly across the southern us states and mexico.
Biography:
Laoness Izasha was the first honorary female selectress to play for ioj - instrument of jah soundsystem, uk. She started selecting on omega 104.1fm radio, london as guest on dj carl's "Roots&culture show" and in the past for kingdub.Com radio, france. Now, she runs her own sessions here on sheroarfm where she occasionally interviews different artists and producers from the industry.
2013 saw lAoness izasha reaching higher heights and more success with her unique vocalist kyri roots featuring on a globalinx music (jamaica) riddim "Dedicate" with noteworthy artists like zamunda, g whizz, cali p and I nesta released spring/summer 2013.
In 2014, SHEROARFM performed at her first uk summer festival the ramsgate front festival and by winter, the e-san reggae festival thailand alongside bangkok smoke run, until that day (easy star records - nyc) and tony rankin (rankin media nyc) where she has now gained a far eastern following and was invited back for a "Tour of thailand "As an opening act for no.1 thai reggae artist job2do and the pai summerfest sunsplash on the hill.
Head-hunted by di.Fm in 2015, the world's leading online radio network with over 2million+ unique listeners every month, to host a bi-monthly show on the dub channel. Laoness also performed at the one love festival 2015, uk's no.1 reggae and dub camping festival, where she was recognised as one of the "All star women of reggae" blessing up the "Lively up yourself" tent, powered by 3 lions soundsystem on 6th september 2015.
Laoness has been a regular special guest selecta on the bangkok scene teaming up with bkras bangkok reggae appreciation society selectas woken (nz/bkk), k9 (bkk) and irie stylee/big up thursdays at goja with tennis brown aka u-key (japan) where we jammed with bomber selecta, 2x red bull thre3style champion. She also performed for voodoo magic (organised by afrikan star trekker) @ 12x12 bangkok playing strictly african produced afrobeats.
During winter of 2017/8 Laoness was resident selecta at kalanbatu reggae bar in khao san bangkok and toured all over thailand supporting the dancehall president skarra mucci with selecta inity of undisputed records & soul man records, performing in phuket, koh lanta, chiang mai and pai. The thailand tour culminated in a performance at studio lam opening up for art-x.
2019, living the dream on another thai tour with tippa irie, performing in koh samui at rock bar and studio lam in bangkok as well as on a first sunset cruise session on the chaopraya river.
2020, due to covid restrictions and practical death of the entertainment, travel and hospitality industry, gave birth to:
* a new merchandise apparel & accessories line
* lyrics police tv, where The Chief of Lyrics Police reacts and decodes the lyrics of popular songs. What the message in the music is.
* a new profile/concept on tiktok/youtube as $heroarfmtv for vj and live stream debuts across all platforms.
* my Queen Ling monkey mixtape madness - laoness debut music & parodies.
* TEMP web admin & social media content creation & management for hopeton 'scientist' brown at dubmusic.Com
2021, in the dawn of a digital decade, sheroarfm will be escaping the pirates & plantation owners of bigtech & the muzak mafia and will be creating "ROARS" on my ROARFeed and sharing my knowledge and insights on buymeacoffee.Com so make sure you keep checking back regularly.
There will be a daily lesson in session, its time for some real edutainment. Thanks and much respect for all your support over the years. She got more roar in store for sure so keep it locked! One love.